Blog

By Jorge Soto on 27 April 2021

Search & Discovery must be adapted to the kind of business and industry. All these mechanisms to facilitate the search and promote discovery are tailored to each business audience and also customised to each brand’s requirements and catalogue expectations.

Part 2 Typeless Search: Refine & Filter

By Borja Santaolalla on 26 April 2021

The future of search is typeless. Search can no longer be conceived as an input/output retrieval system, but rather as a platform for communication, one that provokes and nurtures a rich contextual dialogue between a brand and its customers.

Findability 2.0: A Deeper Way To Measure Search Success

By Esteban Palmeiro on 20 April 2021

By redefining the Findability formula, we are gaining fresh insights into customers’ search experience. Examining that experience at a query level, you too may find valuable insights and apply corresponding actions to your own catalogue.

Personal Training Budget: Behind the scenes

By Iván Rodríguez on 15 April 2021

One of my first tasks was to take charge of a new benefit, the Personal Training Budget. At Empathy each employee has €2.5K per year for training. At that time, this meant a total investment of €150K, which would triple a year later with our 170+ members, and I was responsible for it.

P05: The Future of Commerce Search

Podcast

13 April 2021

Humanizing Technology’s fifth podcast accompanies the release of Empathy’s important recent ebook: “The Future of Commerce Search”. For this special occasion, Empathy CEO Ángel Maldonado and Product Director Lara Menéndez...

Running Apache Flink on Kubernetes

By Ramiro Álvarez on 12 April 2021

At Empathy, all code running in Production must be cloud agnostic. Empathy had a cloud dependency regarding Dataflow (in the GCP scenario) and Kinesis Data Analytics (in the AWS scenario).

The future of search is typeless

By Borja Santaolalla on 12 April 2021

Consumers seek an inspiring merchant conversation, not a typed questionnaire — or an encounter with a brand that knows too much about them. Search has changed!

Build a Predictive Search in native apps with X Apps

By Gerardo Vázquez on 08 April 2021

Empathy is ready to provide application support for Android and iOS. So that’s why we have sealed up all our experience in a new front-end solution to easily integrate search components in your native app. That solution is the X Apps library.

Search Intelligence Performance

By Denise Cuervo on 22 March 2021

Context is a customisation system that allows you to generate behavioural patterns, so that the searches suit the client’s tastes and preferences within a trustworthy experience. How may we measure that?

Evolving Search for Product Availability

By Ana González on 08 March 2021

2020 exponentially changed the way people shop online. Especially for online grocers and marketplaces, with huge catalogues and different pickup options. We have solved a common pain point when looking for products available in different stores and with multiple delivery and pickup options.

Empathy Kickoff 2021

By Olalla Salazar on 25 February 2021

Last month the entire Empathy team gathered together – for the first time ever – in a virtual Kickoff 2021 to celebrate our 2020 results and share our objectives for 2021

On blueprints and details: traditional drawing of small features in data visualisation

By Jorge Rey on 22 February 2021

A new visualisation to easily check the correlation between the catalogue and its performance through Search. For data visualisation lovers, Jorge Rey explains also how it was created, being inspired by old blueprints!

Welcome to the New Empathy Playboard

11 January 2021

Empathy Playboard drives search strategy through intelligent analysis and accurate adaptation to business needs and objectives. Its play tools boost products to the top, increase campaign visibility, help manage promotions, and organize reports.

Lara Menéndez named Product Director at Empathy.co

04 January 2021

Lara, formerly Product Owner, has been promoted to assume responsibility for all aspects of product, including leadership, organizational development and collaboration as part of the company’s growth strategy.

HAT: CI/CD for Deploying Cloud Native Applications

By César González on 15 December 2020

With CI/CD configuration managed with a version control system we can track the changes and easily roll back changes if needed. With that, we achieve an automated deployment process with the benefits of GitOps like change auditing.

Customising Facets: From Forgotten to Forefront when shopping online

By Marlety García on 26 November 2020

Even though faceted navigation may look very simple, there is deep research work that should be done before implementation in order to assess needs and achieve your goals. These steps will help you set up the right scene that will lead you to success.

Getting ready for huge demand during Black Friday

By Borja Santaolalla on 23 November 2020

The experience on the site during Black friday is key. Every retailer is getting ready for high peaks of traffic while adapting the catalogue to a huge demand, looking for a special promo but also for a nailed-down experience, frictionless and straightforward.

This Black Friday... Donate Your Console!

By Olalla Salazar on 17 November 2020

Black Friday is a great opportunity to renew your tech gadgetry at home. Empathy, in favor of Juegaterapia, offers you the chance to donate tablets and consoles to children’s hospitals and healthcare settings across Spain.

Dissecting Vue Animations

By Javier Iglesias on 13 November 2020

Think that in real life, nothing happens immediately. You press a button to open an elevator door, and the door slowly moves until it is fully opened. You push one of the pedals of your car, and the car either accelerates or decelerates. But none of these things happen instantly. So, who is going to enjoy a user interface in which you click a button, and suddenly all the content has rearranged?

Improving performance in Spark jobs

By Álvaro Panizo on 14 October 2020

Structuring, monitoring and optimizing large volumes of shopper data and product info is a big challenge for ecommerce developers. Here some tips on how to manage Spark jobs for greatest efficiency:

Measure Your Users’ Flow

By Denise Cuervo on 09 October 2020

Studying Flow theory, we get different metrics that explain the engagement and Flow level of the users. With these metrics, we can cluster the users to study their satisfaction with the page.

The Search Funnel

By Eva González on 22 September 2020

After years of experience dealing with search metrics and analyzing the behavior of users in this field, at Empathy.co we assure you that the moments that precede a search are key to retaining users and having them embrace the catalogue as well as discover new products besides the initial search intention. Here’s how one might apply the funnel to the search experience:

BACK TO SCHOOL: How Carrefour.es makes it easier through Search and Discovery

By Germán Heredia on 17 September 2020

In times of uncertainty and difficulty it is critical to make things easier, carefully observe the search patterns and behaviour of your consumers and offer them, in the most human way, the products adapted to their needs. That’s how Carrefour.es does it.

Git for everyone

By Guillermo Vigil on 15 September 2020

Did you start with some teammates a project but you are not synced due you are editing the same files and are overlapping the changes? This is something common at school or at college. Also if you are an entrepreneur, you might face the same problem. A hint: git could be your solution.

Empathy.co Appoints Pieter Vegt as Senior Product Owner

02 September 2020

Pieter Vegt to join Empathy.co as Product Owner. New Senior Product Owner brings his vision in Privacy. Appointment effective September 3, 2020. Empathy.co, the Empathy Platform provider, today announced the...

Empathy.co Appoints Henrik Nambord as Chief Revenue Officer

27 August 2020

Henrik Namboard is first-ever Chief Revenue Officer (CRO) and will join the Executive Board of Empathy.co. New CRO brings 20 years of experience in Business Development and Sales.

Products Are Relations

By Angel Maldonado on 25 August 2020

Time and again we hear how incredibly hard talented teams devote all their energy to create products and yet it feels that all that effort is not paying back. I believe that these failing products have one thing in common: They have been conceived as things as opposed to relations.

Products & Queries Visualisation

By Lara Menéndez on 24 August 2020

Simply captivating! This visualisation delights merchants and analysts by expressing the relationship between two key dimensions of any e-commerce : Query and Product

Empathy Team Growth

By Ana Martín on 10 August 2020

During the course of 2020, we’ve been conscientiously preparing for a significant transformation throughout Empathy: changes that are hinted-at in staff growth. Despite the adversities of this year, we have been persistent in our goals. We had to be. As we always align with our customers’ growth and requirements, 2020 is surprisingly a year of growth for us, as well.

Can Data Alone Decode Human Intent?

By Angel Maldonado on 27 July 2020

Data can be used to expose an affinity to a brand, gender or category. It can also tell us about a device and its location. But what can data really tell about intent?

Introducing Empathy Academy

By Jaime Quintana on 16 July 2020

To facilitate the incorporation of new talents into this new professional reality, Empathy has decided to launch its Empathy Academy project, a tutoring plan for students who will become part of our staff through an internship to feed on our know-how and work with the most cutting-edge technological tools.

Prometheus installation modes for k8s monitoring

By César González on 01 July 2020

Prometheus has become the de facto open-source solution for Kubernetes monitoring, with multiple ways to install and run it. Whatever the case, the option for a full stack monitoring solution for K8s is there; the unthinkable will be not to use it

From Commercial Search to Owned Search

By Borja Santaolalla on 17 June 2020

Carrefour Spain and Empathy shared at MICES/Berlin Buzzwords 2020 their successful partnership in building a search and navigation platform together.

When Data Fools You

By Angel Maldonado on 10 June 2020

Can data alone provide all the answers for questions of human interaction with products? Do hard numbers decide for us what works and what doesn’t in the making of successful products for real people?

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