Measure Your Users’ FlowExternal Reference
By Denise Cuervo on 09 October 2020
Studying Flow theory, we get different metrics that explain the engagement and Flow level of the users. With these metrics, we can cluster the users to study their satisfaction with the page.
The Search FunnelExternal Reference
By Eva Gonzalez on 22 September 2020
After years of experience dealing with search metrics and analyzing the behavior of users in this field, at Empathy.co we assure you that the moments that precede a search are key to retaining users and having them embrace the catalogue as well as discover new products besides the initial search intention. Here’s how one might apply the funnel to the search experience:
BACK TO SCHOOL: How Carrefour.es makes it easier through Search and DiscoveryBlog Post
By Germán Heredia on 17 September 2020
In times of uncertainty and difficulty it is critical to make things easier, carefully observe the search patterns and behaviour of your consumers and offer them, in the most human way, the products adapted to their needs. That’s how Carrefour.es does it.
Git for everyoneExternal Reference
By Guillermo Vigil on 15 September 2020
Did you start with some teammates a project but you are not synced due you are editing the same files and are overlapping the changes? This is something common at school or at college. Also if you are an entrepreneur, you might face the same problem. A hint: git could be your solution.
Empathy.co Appoints Pieter Vegt as Senior Product OwnerAnnouncement
02 September 2020
Pieter Vegt to join Empathy.co as Product Owner. New Senior Product Owner brings his vision in Privacy. Appointment effective September 3, 2020. Empathy.co, the Empathy Platform provider, today announced the...
Empathy.co Appoints Henrik Nambord as Chief Revenue OfficerAnnouncement
27 August 2020
Henrik Namboard is first-ever Chief Revenue Officer (CRO) and will join the Executive Board of Empathy.co. New CRO brings 20 years of experience in Business Development and Sales.
Products Are RelationsExternal Reference
By Angel Maldonado on 25 August 2020
Time and again we hear how incredibly hard talented teams devote all their energy to create products and yet it feels that all that effort is not paying back. I believe that these failing products have one thing in common: They have been conceived as things as opposed to relations.
Products & Queries VisualisationExternal Reference
By Lara Menéndez on 24 August 2020
Simply captivating! This visualisation delights merchants and analysts by expressing the relationship between two key dimensions of any e-commerce : Query and Product
Empathy Team GrowthBlog Post
By Ana Martín on 10 August 2020
During the course of 2020, we’ve been conscientiously preparing for a significant transformation throughout Empathy: changes that are hinted-at in staff growth. Despite the adversities of this year, we have been persistent in our goals. We had to be. As we always align with our customers’ growth and requirements, 2020 is surprisingly a year of growth for us, as well.
Can Data Alone Decode Human Intent?Blog Post
By Angel Maldonado on 27 July 2020
Data can be used to expose an affinity to a brand, gender or category. It can also tell us about a device and its location. But what can data really tell about intent?
Introducing Empathy AcademyBlog Post
By Jaime Quintana on 16 July 2020
To facilitate the incorporation of new talents into this new professional reality, Empathy has decided to launch its Empathy Academy project, a tutoring plan for students who will become part of our staff through an internship to feed on our know-how and work with the most cutting-edge technological tools.
Prometheus installation modes for k8s monitoringExternal Reference
By César González on 01 July 2020
Prometheus has become the de facto open-source solution for Kubernetes monitoring, with multiple ways to install and run it. Whatever the case, the option for a full stack monitoring solution for K8s is there; the unthinkable will be not to use it
From Commercial Search to Owned SearchBlog Post
By Borja Santaolalla on 17 June 2020
Carrefour Spain and Empathy shared at MICES/Berlin Buzzwords 2020 their successful partnership in building a search and navigation platform together.
When Data Fools YouBlog Post
By Angel Maldonado on 10 June 2020
Can data alone provide all the answers for questions of human interaction with products? Do hard numbers decide for us what works and what doesn’t in the making of successful products for real people?
03 June 2020
Thanks to a close relationship with Inrupt Inc. as well as the collaboration with the University of Oviedo, we have participated in the Solid World, where we have also rewarded the winners of the Solid Geolocation Challenge with a grant in our company.
Preparing for going forward to the Flex OfficeAnnouncement
27 May 2020
At Empathy we have decided to embrace remote-work and flexible offices in one for this new reality.
Create an E2E testing library with scalability in mindExternal Reference
By Pedro López on 25 May 2020
Large volumes of code require a testing process that’s reusable but at the same time really configurable to ensure quality and trust in your software. That’s why we've created an E2E testing library that configures all the necessary parameters.
Empathyzing data visualisationBlog Post
By Pablo González on 19 May 2020
iYD (Imagine Your Data) is a space where we comment on and expose everything about data visualisations: We test the new ones, we comment on trends, we show real cases and much more!
Trusting Information AccessExternal Reference
By Angel Maldonado on 12 May 2020
The sophistication of information retrieval through personalisation has become a default standard. Nowadays, every Search and Navigation solution is able to provide results that are influenced by actions which the user has performed in the past, increasing the quality of relevancy by increasing the quality of context.
Documentation As CodeExternal Reference
By Guillermo Vigil on 28 April 2020
A step-way guide to build an awesome website with markdown files using Docusaurus
Six Gestalt Principles applied to UI designBlog Post
By Jaime Quintana on 16 April 2020
When creating an eCommerce may seem like an impossible mission how to correctly distribute the considerably large amount of information that we have to dump on consumers’ screens. This task can certainly become much easier if we have Gestalt principles in mind.
Empathy's Intern DiaryBlog Post
By Daniel Guerra on 24 March 2020
Growing together: a little fragment of Daniel Guerra's journey and personal growth through Empathy's Internship Program.
#Kickoff2020: fueling for growthBlog Post
By Borja Santaolalla on 19 March 2020
Last month our annual #Kickoff2020 took place. The entire Empathy team gathered, together with –for first time ever– a selection of clients and partners, to celebrate our 2019 results and...
Cycling through the Vue.js CanalsExternal Reference
By Beltrán García on 05 March 2020
In February 2020, Amsterdam hosted the biggest event in Europe of Vue.js and our partners Beltrán García and Ángel Méndez traveled there to tell us about their experience.
Preparing for Continuity of Services through Coronavirus OutbreakAnnouncement
02 March 2020
We believe that the current health crisis also presents an opportuanity to evaluate remote work models, and we have decided to put these models to the test.
Hello, is it me you're looking for?Blog Post
By Iago Fernández on 12 February 2020
In Empathy.co we have developed the Category Context, a service analyzes the user behaviour when browsing through category pages and clicking on products to create a rank, depending on the category currently considered.
Exploring the Consumer JourneyBlog Post
By Lucía de Espona on 21 January 2020
Knowing how the customers search through a site is important to improve their shopping experience. For this purpose, a key concept is employed: the "user journey", defined as the user’s sequence of search queries during a session on a site.
Be Immersed in EmpathyBlog Post
By Borja Santaolalla on 15 January 2020
I‘m so happy to introduce Experience Empathy, a new way of exploring trust and transparency among Empathy and its customers and partners. It is a great opportunity to get to know Empathy.co up close, but Experience Empathy also is the best starting point for building reliable and trustworthy relationships.
Empathy Interface team realizes a world of possibilitiesBlog Post
08 January 2020
Tajes manages day-to-day Empathy Interface implementations for multiple customers, as he strives to deliver the best frictionless search and discovery tools for each client.
Feel The FutureBlog Post
By Angel Maldonado on 31 December 2019
2019 contains interesting clues to help us sketch what 2020 might mean to the companies we represent and the responsibilities we hold.
MyData Madrid: A vision shifting the e-commerce search towards decentralizationExternal Reference
18 December 2019
After speaking at #MyDataMadrid Meetup, Alejandro Juan provides his vision about the Solid Project at Empathy.co and the shift towards decentralization on the e-commerce search.
FoodDiscovery#2 - Ethical Search: Designing an irresistible journey with a positive impactExternal Reference
By Borja Santaolalla on 04 December 2019
Brands in the grocery industry (i.e. supermarkets and consumer packaged good brands in their D2C channels) start building meaningful relationships with their customers based on trust and integrity.
What I learned at the 18º QA&Testing conferencesExternal Reference
By Jorge Gabriel on 02 December 2019
At the end of October I had the pleasure of attending the International Conference on Software Testing and QA in the wonderful city of Bilbao. The conference consisted of 18 presentations divided into seven thematic tracks, two tutorials, two special readings and three keynotes
How Progressive Discovery Transforms the Search ExperienceBlog Post
By Jorge Soto on 27 November 2019
Guiding the user to decide the next steps and to control their own discovery journey is sometimes complex, as the number of different paths and interactions can be overwhelming.
Fire up Empathy.co Tags in Google Tag Manager!Blog Post
By Lara Menéndez on 20 November 2019
Empathy.co tag templates are now available on Google Tag Manager . You can add them to your GTM workplace to collect all your Search data.
Looking Beyond SearchBlog Post
By Cristian González on 12 November 2019
Discovery Wall, the new feature to enrich search suggestions and show the right ones for each user. Here we explain, from a backend perspective, how easy it is to integrate, and the brilliant results.
Empathy.co Appoints Leonardo Menezes as New Chief Technology Officer and Member of the Executive BoardAnnouncement
11 November 2019
Leonardo Menezes as Chief Technology Officer (CTO) to join the Executive Board of Empathy.co. His role will be strategic in leading the Empathy technology core and the products delivered through it.
The Search as a Guide to Fulfil DreamsBlog Post
By Borja Santaolalla on 05 November 2019
With brand-new Empathy Search and Discovery features to share, Empathy.co was at Meet Magento Spain 2019. On this occasion, it was our own client Pronovias.com who presented their recently revamped search experience.
Visual Facets: The Forefront of Search and DiscoveryBlog Post
By Jorge Soto on 28 October 2019
Filters and facets are still a pending subject for many e-commerce sites when trying to deliver a more frictionless, dynamic and delightful experience. However, great examples of visual search are inspiring sites to act. Visual Facets are an alluring new forefront of UX that reaches customers’ hearts.
Let’s get connected: Empathy.co is now available in Google Data StudioBlog Post
By Lara Menéndez on 22 October 2019
Over the last few months we’ve shared some hints about how Empathy data may be integrated with Google Data Studio (DS). Now we’re glad to announce that Empathy.co has officially taken advantage of the DS Community Connector under the Google Developers program to create its own Data Studio connector!