Empathy Platform

Trust, understanding and joy are the three pillars of Empathy Platform. We believe that search and discovery are the emotional centres of the commerce consumer experience.

Empathy Platform

Trust, understanding and joy are the three pillars of Empathy Platform. We believe that search and discovery are the emotional centres of the commerce consumer experience.

TRUST SEARCH

Privacy by design

Data Capture

  • Zero-Party Data: No cookies (no first-party, nor third). No tracking means no need to integrate consent requests.
  • No Location Data, No IP addresses, No device or browser information.
  • No image nor voice processing.

Data Processing

  • Ethical personalisation. Read-only profiling information, no writing nor controlling.
  • Free from PII, no need to anonymise information.
  • No data de-identification, No pseudonymised information.

Data Persistence

  • Collective Contextualisation for meaningful results and suggestions.
  • Local-First storage, data stays with the customer’s device.
  • Leading innovators in PODs and Decentralised customer data ownership.
Gpdr and CCPA compliant ISO27001 ISO

Understand
Search

Context-aware suggestions anticipate, guide and inspire your customers

Empathy offers context-aware suggestions as typeless experiences that guide and inspire customers, intuitively anticipating their needs. Advanced data science underpins trends, suggested next queries, and related tags. Empathy search is fast and relevant and never responds with a dead-end.

Expression Controls give business users visual control of search results

With Empathy, the merchandising team controls the visual expression of results without IT intervention, allowing for a fresh and dynamic experience for consumers and freeing developer's time to focus on more profound innovation.

Explain why customers see results

Empathy is transparent with consumers on why results appear, helping them to understand and feel understood by putting AI at their service. Powerful data science algorithms make suggestions based on a vast array of factors, from past purchases to common associations, promotions, or even weather patterns.

ENJOY SEARCH

Expressive Search and Discovery delights and entertains

Expressive search instantly presents relevant and inspiring results with animations, expansions, and motion that spark joy. Shopping is more than a transaction. Shopping is a favorite pastime that entertains and inspires.

Monitor search performance, spot trends and adapt

Delighting merchandisers and marketers is as essential to Empathy as enchanting consumers. Insight shows merchandisers how people interact with the store, spotting new trends as they contemplate real-time data. With Play, merchandisers adapt search results with boost, attribute ranking, behavioral merchandising, and synonyms.

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