Term Success Reports

These reports represent the “success” of search terms by the following metrics: number of queries,number of clicks (on first page and next pages), clicks on success, sponsored counts, add to carts and wishlist.

When a term is specified in any of these reports, all queries that contain such a term are returned.

What insights can be obtained with this report?

• Understand the performance of your top search terms: when each term starts being popular? Which is the evolution of its performance and popularity?
• Understand the performace of a search term: and all the queries containing it.
• Understand the trend of your no results and take action on them: Is there any search term worth to be added to my catalog? What are users looking for and not finding out?

The following reports are avilable:

• Term Success - for overall terms success metrics.

• Daily Term Success - for daily data of particular terms.
• Hourly Term Success - for hourly data of particular terms (past 90 days).
• Daily Pivot Term Success - to group the term data by specific filter values.